Workshop Wins
watsonx Workshop Testimonials showcases how sellers are leveraging watsonx Workshop to see the biggest results in their deals and daily workflows, from accelerating proposal creation to assisting with language and operational needs. Get inspired by video demos showcased at the IBM Sales Kickoff, testimonials, and official references.
Prepare Like a Top Performer
"watsonx Workshop has been a transformative tool for me as a new seller. It combines product knowledge, public sector insights, and client engagement strategies in one place. With features like the interactive podcast, I can prep in minutes—even on the go—and get tailored discovery questions. The confidence watsonx Workshop gives me going into meetings has been key—I've created two qualified opportunities from just three calls. It saves hours, builds confidence, and keeps me focused on progressing deals."
Check out Casey Morris' use case from the January 2026 SKO where he shows how he leverages watsonx Workshop to master cold calls.
"watsonx Workshop has transformed my client preparation process. Using it just 2-3 times a week has given me a noticeable boost in confidence before client conversations. Even five minutes in the Practice Gym gets me fully warmed up and ready for tough questions. What really sets it apart is how it helps our team clearly articulate complex topics across 50-60 products. With Client Role Play and instant feedback on my spoken responses, I can practice answering out loud in a realistic way that sharpens my delivery."
"watsonx Workshop has become my go-to for learning and client prep. Everything from generating demo scripts to creating discovery documents with stakeholder priorities and metrics in a minute. What used to take or even days now takes 10-15 minutes. Having an AI tool trained on everything IBM is a game-changer for efficiency."
Check out Sheldon Mikhail's use case from the January 2026 SKO where he shows how he utilizes watsonx Workshop to streamline his client preparation.
"watsonx Workshop has helped digital sellers sharpen outreach and improve outcomes. Since emphasizing AI tools like watsonx Workshop, weekly meetings jumped from 7 to 25 - a 257% increase. Last week alone, 4,121 dials produced 179 conversations and 25 meetings, compared to 3,100 dials and just 7 meetings before. Better messaging and preparation with watsonx Workshop are driving real, measurable results."
"watsonx Workshop acts like an AI teammate I can bounce questions off of—something I really wish I had when I was just starting out. The Practice Gym simulates real-world client conversations, helping me build confidence quickly. Before watsonx Workshop, it could take me up to four hours to develop a solid understanding of a new product. Now, I can get there in just 30 to 45 minutes—that's a time savings of over 75%."
Check out David Hoover's use case from the January 2026 SKO where he shows how he uses watsonx Workshop to boost his confidence with objection handling practice.
Accelerate Deals with Impactful Research
"Before watsonx Workshop, creating a personalized client briefing would have taken several hours or even days due to SME dependencies and manual research. watsonx Workshop enabled me to produce a 6-page, client briefing for Pearson in under two hours. It distilled product details, integrated context from annual reports, and provided structured content that was personalized to the client - saving hours of work and making an impossible deadline achievable."
"watsonx Workshop helped me turn complex research into persona-driven stories with validated metrics in minutes. Having sources embedded in the output means I can stand behind every claim, and it accelerated the creation of Vodafone's ELA proposal while improving its quality and compliance alignment."
Check out James Stewart's use case from the January 2026 SKO where he shows how he uses watsonx Workshop to accelerate his proposal creation.
"watsonx Workshop has become an essential part of my workflow. I use it regularly to prepare for client meetings-especially when I'm exploring unfamiliar technologies-and it's been equally valuable for prospecting and expanding my knowledge. One standout success was with Police Scotland, a major UK police force that hadn't engaged with us for over a year. By leveraging insights from a watsonx Workshop response, I was able to craft a tailored prospecting email that helped us finally break through and secure engagement."
"watsonx Workshop has made a huge difference in how I work with healthcare accounts. Industry research that used to take hours now takes under two minutes. It helped me build a complete five-step sales cadence with tailored messaging, and lets me speak my clients' language to build trust faster. With watsonx Workshop, I can position watsonx Orchestrate use cases confidently and address AI adoption concerns before they even come up. It's now part of my daily workflow-saving time and helping me focus on progressing deals."
Check out Krystin Hodges' use case from the January 2026 SKO where she shows how she uses watsonx Workshop to sharpen her messaging with industry insights.
"watsonx Workshop truly stands up to its title as an AI assistant. Whether responding to RFPs or solving technical license issues, it reduces the friction of researching, validating, and drafting. When I was handed a 150-requirement RFP with only a week left to respond, it was a significant undertaking given the volume and level of detail involved. But instead of spending a full week buried in search and documentation, I was able to work through it in just a couple of days with the help of watsonx Workshop. I didn't have to wait for SMEs or product managers to answer questions or spend time digging through IBM documentation - watsonx Workshop gives me quick information right when I need it."
Sell Globally Without Friction
"watsonx Workshop helps me prepare for product pitches and objection handling in half the time. Its Japanese translation feature is excellent, allowing me to practice naturally and confidently for client and partner meetings."
Check out Tomoki Mizoguchi's use case from the January 2026 SKO where he shows how he utilizes watsonx Workshop to connect with clients globally.
"watsonx Workshop is a beast of a tool! I use it daily to get quick answers, create product summaries, and even translate content for clients. What used to take hours now takes minutes - saving up to 80% of my time."
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